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Google Ads API v.14 is here, with 5 big updates
Advertisers are set to benefit from enhanced campaign management and performance thanks to the new features on Google Ads API V14.
LinkedIn Ads rolling out generative AI, new ad formats
Here's a preview of what LinkedIn's AI Copy Suggestions will look like – plus In-Stream Video, Conversation and Thought Leader ads.
Microsoft Store Ads to appear in Bing search results
Microsoft Store Ads is also boosting advertising reach further by expanding operations globally to more than 150 regions.
Amazon may launch ads on Prime Video
Amazon is reportedly in talks to introduce short commercial breaks on premium movies and shows.
Google’s Search Generative Experience can now generate answers in half the time
Plus, Google said they made a number of "quality updates to SGE.
Best practices for mobile app messaging
Meet consumers where they are with compelling, well-timed communication.
Google Ads is changing how it processes trademark complaints
Google will only accept trademark complaints against specific advertisers and/or ads. It goes into effect worldwide on July 24
Google News Showcase coming to the US and updates to follow tab on Google News
Plus, Google re-announced the Google Reader Revenue Manager.
7 ways to maximize landing page conversions
In this webinar, learn how to assess your pages and optimize them for success.
Google Bard update improved math and data analysis and Google Sheets exports
Bard is now better at mathematical tasks, coding questions and string manipulation.
Microsoft Advertising is updating its Cross-Device attribution model
The new Cross-Device attribution model will result in better tracking and connect customer journeys across devices, Microsoft said.
TikTok opens its premium content feature, Series, to more creators
Creators can now apply to get the Series feature, which lets creators charge users to access paywalled premium content.
Microsoft will only show ads from verified advertisers starting Aug. 1
Microsoft Advertising is also launching an Ad Library where users can view ads shown on Bing that have impressions in the EU.
Google fixes issue that took down Ads for about 2 hours
Google Ads advertisers were greeted with a 500 server error starting around 9:10 a.m. ET. Service was restored just before 11 a.m. ET.
How to optimize content for Google Perspectives
Here's how to incorporate unique viewpoints into your content and create dynamic, trust-inspiring spaces that customers will value.
4 Google Ads Custom Columns you need to use – and why
Here's how to use Custom Columns for surfacing trends and insights and answering your most important Google Ads account-related questions.?
Google Analytics 4 audience builder gains six new dimensions and metrics
The new metrics include country, manual term, mobile device info, minute, new vs returning and session duration.
Twitter’s U.S. ad revenue drops 59%
Major advertisers have abandoned or reduced their spending on the platform. Can new Twitter CEO Linda Yaccarino turn things around?
Netflix tops list of YouTube’s top 10 most popular video ads
The most popular video ads earned more than 214 million video views on YouTube – with four notable trends for advertisers.
This Google Ads script uses GPT to summarize account performance
Use this script to provide GPT with facts about your account and get a performance summary that can be shared with clients and stakeholders.
Ask Instacart brings generative AI to Instacart’s search experience
Instacart's new search experience will feature sponsored product campaigns from consumer packaged goods (CPG) brands.
Bing Chat increases chat turns, adds visuals to travel queries and expands Bing Image Creator
Bing Chat now supports 30 chat turns in a single conversation.
YouTube is the most profitable platform for creators, survey shows
If your brand is looking to maximize its ROI on influencer marketing, data shows YouTube is the best place to focus right now.
Google Bard now can use your device’s precise location for more relevant local results
To enable this, manage your preferences in location settings.
How Instagram ranks content in 2023: Feed, Stories, Explore, Reels, Search
Here's everything we know about how Instagram ranking algorithms work to help you maximize your visibility and engagement.
Google Local Service Ads mass policy violations
Google is investigating if this is a bug or a new enforcement of some kind.
Google modifies shopping ads policies to enhance transparency
The changes to the YouTube Shopping ad and Discovery products ad requirements aim to clarify policies and enforcement procedures.
Test driving Google’s Search Generative Experience
Here are some early findings from a 30-query mini-study designed to push the limits of Google's generative AI search experience.
Google Search Console Insights adds your growing content report
This new report is designed to help those who have not associated their Search Console Insights property to their Google Analytics property.
Bing Chat gains Android home widget and improved sports scores
Plus, Bing Chat rolled out a number of improvements to SwiftKey.
Google Search Console shows the wrong mobile indexing status for some sites
Some have been wondering why their mobile-friendly sites are being crawled using the desktop crawler, well, it might be a reporting bug.
How to use GA4 to optimize your digital marketing strategy
Here's a framework for maximizing Google Analytics 4 to improve your digital marketing strategy.
Google Search Console performance report delayed but Google will fix the issue
At the time of writing this story, the reports were delayed by over 65 hours.
Is your YouTube Channel a brand video graveyard? How to revive it
Don't let your YouTube channel go to waste. Learn how to revitalize it and reap the rewards of a vibrant, engaged and lively audience.
Microsoft Ads to launch UET Insights dashboard with new traffic data
The Universal Event Tracking Tag will update on June 29. Microsoft says the new data collection will help improve advertising performance.
Google Search of today won’t exist in 10 years, says DeepMind co-founder
Will 'old-school search' be gone in 10 years, thanks to ChatGPT, the new Bing and Google's new Search Generative Experience?
Hands-on with Google’s new Search Generative Experience
Here's your early look at a variety of searches on the new Google Search Generative Experience.
TikTok tests AI chatbot for search and discovery
Company confirms the Taka chatbot, saying it is 'designed to help make it easier to discover entertaining and inspiring content on TikTok.'
Are you getting the most from your martech stack? Take the 2023 Replacement Survey
Let us know how your stack has evolved over the last 12 months by taking our brief 2023 MarTech Replacement Survey.
Google opens access to Search Generative Experience today
Some of you who signed up for the waitlist will get an email notifying you that you have access to try out the new labs search experience.